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From Personal Branding To Reputation.

photo-1479334053136-4dcabc560c9aMy entrepreneurial journey has taking me from working with personal branding to working with reputation and I’m often asked why. As a matter of fact they are two different species and I found working with reputation much more effective.

Where personal branding deals mainly with what you say about yourself, reputation is built upon how your actions are perceived. To me that was far more interesting since it can be both explored and expanded.

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