Your Reputation Is Everything.
I’m often asked about my fascination with the area of reputation and the answer is simple. Your reputation is everything. It’s the one thing that everything else in your professional lives revolves around.
Whatever professional goal that you have, whatever venture you are involved in, everything is built on your reputation. It’s the one key factor that you have to deal with, mapping it, expanding it, living it and promoting it. It has the power to take you to your next professional level.